Twitter, the wildly popular micro-blogging site, is a great place to network with others and subtly promote your book. Here are ten ways writers can benefit from Twitter:
1 Help others exchange information and to gain a reputation as an expert. You can post links to useful articles, recommended resources, and teach mini-lessons. It is OK to link to your blog posts and articles, but would not that your main focus.
2 Meet potential customers and stay in touch with existing clients. Promote your Twitter URL everywhere you are listed on-line, and include keywords in your tweets attract followers who are interested in your topic or genre.
3 Stay on top of news and trends in your area and get ideas for your articles and blog reading Tweets from people you follow.
4 Promote your books on tweeting live and virtual events, such as book signings, podcasts, virtual book tours, teleseminars and book launches.
5 Gain visibility and new Twitter followers by hosting a contest where you give the award for the randomly chosen winner, or a free gift to everyone you follow and re-tweets your contest message. See this article for tips on creating.
6 Ask for help and get instant answers. When you request product recommendations, referrals to specialists, or help with a technical question, it's unbelievable how many people are helpful.
7 Spread goodwill by promoting their peers. Introduce other people in your field or genre, or recommend other related books or products. Re-Tweet interesting posts from people you follow.
8 Promote your books and other products and services. The key is to be subtle and make promotional tweets small percentage of the total communication, so that people feel they get value from you the following, not only the flow of sales pitches.
9 Meet other artists, professionals, publishers, marketers and suppliers. Twitter is ideal for networking and it is a good place to meet potential joint venture partners that can help you promote your book.
10 Stay in touch while on the road. There are a number of programs that make it easy to tweet from mobile devices.
have fun! It was fascinating to meet people from all over the world, gain insight into their lives, and develop a cyber-relationship.
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